In 2011, Swarovski launched its debut fragrance Aura. The Swarovski fragrance for women is a epitome of modern-day fragrance of exceptional blend with the extraordinary ingredients that are the trademark of Frances long tradition of fine fragrances. It opens with the top note of amber and litchi and rose. At the middle of this fragrance are the notes of tuberose and pink pepper. In the base notes it has amber, benzoin and white musk. Its bottle is sleek and ultra-modern, sublimely simple and design matches a long case of glistening metal that enfolds the glass inside, with an opening that allows a ray of light to radiate through, uncovering the pink color of the perfume.